DataValue Consulting testifies
Video enabled DataValue Consulting to boost its employer branding on social media with more engaging content
Use cases
Communications (social media videos, year-end greeting videos)
Watch Cynthia Gueux, Communication Officer, share her testimonial in this video:
DataValue Consulting needed to power up its digital communication
One of the main challenges was to create content regularly to support the digital communication strategy and animate social media.
Objectives:
- To increase brand awareness and visibility
- To grow the number of followers
- To encourage interaction (likes, comments, and shares)
Video content quickly became a necessity. It represents more than 80% of internet traffic today, and it’s the content that generates the most interaction on social media, especially for native videos (directly uploaded from platforms).
Moreover, they aimed to create more corporate and commercial content thanks to video. For instance, they made a year-end greeting video for clients and prospects to announce upcoming trends in their area of expertise for the following year.
Video allowed DataValue Consulting to create diverse and distinctive content
Presentation of expertise, news, teasers to announce events the company participates in, and even simple snack content to animate social media and boost engagement.
Pitchy, a video editing tool adaptable to all your needs
The standout benefit for team members was the wide range of templates offered by Pitchy, paired with its user-friendly interface. The templates provided by the tool (which can inspire all beginner videographers seeking inspiration) are customisable, allowing any company to integrate its graphic identity.
"We are very satisfied with this solution. For us, it is truly an easy-to-use solution that allows us to create as many videos as we want."
The outstanding customer support from the Pitchy team adeptly handles both technical and graphic queries, leaving a lasting impression.
- External communications